To offer Friendly Guidance
Fostering a deeper relationship with genuine advice from the heart of an approachable, thoughtful leader.
The Everyday Champion
A customer champion brand that explains conversationally what we offer in simple, clear language.
The PayPal Global illustrations represents minimalism very well, portraying characters in simple shapes and forms. In both versions of this Simplicity approach, we adopt this illustration framework but with elements from Japanese culture.
PayPal represents that Spark inside of us with these adorably fluffy friends.